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Pourerere Beach

Details about Pourerere Beach

Whether you're feeling bright and breezy or taking it slow, Pourerere Beach is the perfect spot to unwind. Just a 35-minute scenic drive from Waipawa through rolling farmlands, you'll find this gem along Central Hawke’s Bay’s stunning coast. Pourerere offers kilometres of pristine white sand, rockpools to explore, and a sheltered lagoon ideal for swimming with little ones.

For day trippers, surfers, and sunseekers, the beach is a paradise. Bring a picnic, relax on the sand, or enjoy fishing and diving in the clear waters. Pourerere’s two settlements add charm to your visit, with a boat launch, camping ground, and classic Kiwi baches. The ever-changing lagoon and peaceful surroundings offer something new each visit.

You don’t have to get in the water to enjoy Pourerere Beach - relax and take in the sight of boats launching and kids building sandcastles. As the sun sets, the walk back to your car, bach, or campsite, with sandy feet and sun-kissed skin, is the perfect way to end a wonderful day at the beach.

Directions: 35 minute drive from Waipawa. Travel east from Waipawa on Tamumu Road. After 2km, it becomes Pourerere Road. Follow the signs.

Facilities: Toilets, changing facilities, picnic area, camping, car parking.

Activities: Swimming, surfing, snorkelling, canoeing/kayaking, dog walking, fishing, boating, walking.

Freedom Camping at Pourerere Beach

There is a designated freedom camping area (approximately 40 campsites) located on the Pourerere Beach Road Reserve. During the peak summer season, from 15 December to the end of February, you will require a permit to freedom camp at Pourerere Beach. Permits are allocated via a ballot process, with applications for campsites for the coming summer due by the end of October. At all other times of the year, you are welcome to camp in the signposted areas on a first-come, first-served basis.

For more information about camping at Pourerere Beach and the way Council manages this area in partnership with the Pourerere Beach Camping Committee, you can read our Pourerere Freedom Camping Ballot Policy.  

Applications for a permit to freedom camp at Pourerere Beach for Summer 2025/26 will open from September 2025.

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